Plan A | Carbon Accounting and Decarbonisation SaaS

Plan A | Carbon Accounting and Decarbonisation SaaS

Sustainable Development Goals

SDG 12 – Responsible Consumption and Production, SDG 13 – Climate Action, SDG 17 – Partnerships for the Goals, SDG 9 – Industry Innovation and Infrastructure

Company Overview

Plan A is a Berlin-based provider of carbon accounting and decarbonisation software for corporations. Founded in 2017 by Lubomila Jordanova and Nathan Bonnisseau, the company built an end-to-end SaaS platform that lets businesses collect emissions data, measure their carbon footprint across Scope 1, 2 and 3, set science-based targets, and generate sustainability disclosures aligned with frameworks such as CSRD and the GHG Protocol.

The platform combines a calculation engine developed with an in-house scientific team with AI-assisted features intended to speed up data collection and reporting cycles. Plan A works with an external Scientific Advisory Board made up of climate researchers and policy figures who review the platform’s methodologies against current scientific and regulatory standards.

The company operates from offices in Berlin, Paris and London, and has grown from an initial seed and Series A funding base into an internationally active enterprise software provider serving corporates, financial institutions and fast-growing companies across Europe and beyond. Plan A’s client base spans large corporates and mid-market enterprises across software, finance, fashion, mobility and business services, and the company positions its software as a tool to embed decarbonisation directly into business decision-making rather than treat it as a standalone compliance exercise.

Why These SDGs Matter

Plan A’s software gives enterprises the measurement infrastructure needed to track and reduce emissions across their operations and value chains, directly supporting SDG 13 by embedding climate action into everyday corporate decision-making rather than leaving it as an external commitment. Its calculation engine and reporting tools, built and maintained with a dedicated scientific team, represent an applied innovation in how industry manages environmental data, aligning with SDG 9’s focus on building resilient infrastructure and fostering innovation. By helping companies model and act on decarbonisation levers across their supply chains, the platform supports SDG 12’s goal of more responsible production and consumption patterns within corporate operations. Plan A’s collaboration model, which brings together a Scientific Advisory Board, corporate clients and investors from the sustainability finance world, reflects the cross-sector partnership approach central to SDG 17.

Products & Services
  • Corporate carbon footprint measurement (Scope 1, 2, 3)
  • Automated emissions data collection tools
  • Science-based decarbonisation target setting
  • CSRD and ESRS-aligned sustainability reporting
  • AI-assisted carbon and ESG reporting workflows
  • Decarbonisation action planning and forecasting
  • Supplier and value-chain emissions engagement tools
  • Industry-specific carbon accounting modules
Business Challenges Solved
  • Manual and fragmented corporate carbon data collection
  • Lack of standardised Scope 1, 2 and 3 emissions measurement
  • Slow, resource-intensive sustainability reporting cycles
  • Difficulty aligning corporate disclosures with CSRD and other regulatory frameworks
  • Absence of a structured pathway to science-based decarbonisation targets
  • Limited visibility into supply-chain and supplier-level emissions
Approach & Methodology

Plan A delivers its solution through a SaaS platform built around a proprietary calculation engine developed and maintained by an in-house team of scientists and sustainability researchers. The engine applies GHG Protocol-compliant methodologies to convert operational and supply-chain activity data into standardized carbon footprint figures, and the underlying calculation approach has been independently certified by TÜV Rheinland.

The platform is structured around three connected modules covering measurement, reporting and decarbonisation, allowing data collected during the accounting phase to feed directly into disclosure outputs and reduction planning without manual re-entry. Machine learning and AI features are layered into the interface to automate parts of data ingestion and report generation, which the company positions as a way to compress multi-week accounting projects into shorter cycles.

Methodological oversight is provided by an external Scientific Advisory Board comprising academics and policy figures from institutions including the Potsdam Institute for Climate Impact Research and the Open Earth Foundation, who review the platform’s calculation standards and decarbonisation frameworks against evolving scientific consensus and regulatory requirements such as CSRD, ESRS and the EU Taxonomy. This combination of software automation and external scientific governance underpins how the company positions its emissions data as audit-ready and regulator-facing rather than purely internal analytics

Market Position

Plan A operates in the enterprise carbon accounting and ESG software segment, competing with other European carbon management platforms serving corporates facing tightening EU disclosure requirements. Its primary customers span large corporates, financial institutions and scaling technology companies across software, finance, fashion and mobility sectors, with disclosed clients including BMW, Deutsche Bank, BNP Paribas, Trivago, Sorare, Payhawk and Mollie. The company differentiates itself through an in-house scientific methodology team and an external Scientific Advisory Board that ties its calculation approach directly to GHG Protocol standards and to EU-level frameworks such as CSRD and ESRS, positioning the platform toward regulator-facing disclosure use cases in addition to internal emissions tracking.

Procurement Considerations
  • Confirm current GHG Protocol and CSRD/ESRS alignment for your reporting jurisdiction
  • Verify TÜV Rheinland certification scope covers your required calculation methodologies
  • Assess data integration requirements with existing ERP, procurement or utility billing systems
  • Evaluate onboarding time and personalised service levels included in the contract
  • Review data security and hosting certifications given SOC and information security claims
  • Clarify pricing tiers relative to company size, entity count and reporting frequency
  • Check support for supplier-level Scope 3 data collection relevant to your supply chain

Funding, Recognition & Ecosystem
  • Seed funding from SoftBank, Demeter Investment Managers and coparion
  • Series A funding of USD 10 million led by HV Capital and Keen Venture Partners (2021)
  • Series A extension of USD 27 million led by Lightspeed Venture Partners, with participation from Visa, Deutsche Bank and BNP Paribas’ Opera Tech Ventures, bringing total funding to USD 42 million (2023)
  • B Corp certification, including “Best for the World” recognition for Governance (2022)
  • Co-founder Lubomila Jordanova named an Obama Foundation Europe Leader (2022) and MIT Innovator Under 35 Europe (2022)
  • Global exclusive sustainability software partnership with Visa
Natnavi Analysis

Plan A is among the more established players in Europe’s carbon accounting and ESG software market, having built a six-year operating history and raised over USD 40 million from a mix of venture capital and corporate strategic investors including Visa, Deutsche Bank and BNP Paribas. That investor composition signals meaningful confidence from both the venture and enterprise-finance sides of the sustainability software market, and the company’s TÜV Rheinland-certified methodology and B Corp status give it a credibility layer that many earlier-stage carbon accounting tools lack.

The company’s core value proposition, tying its calculation engine to an external Scientific Advisory Board and to EU regulatory frameworks such as CSRD and ESRS, positions it well for the current wave of mandatory sustainability disclosure across European markets. Its client roster, spanning automotive, finance, fashion and travel, suggests the platform has achieved credible traction beyond climate-native early adopters and into mainstream enterprise buyers.

A structural limitation worth noting for procurement teams outside Europe is that Plan A’s regulatory alignment and go-to-market focus are built primarily around EU disclosure regimes; organisations evaluating the platform for non-European reporting frameworks should confirm methodology fit for their specific jurisdiction before procurement.

Sources & References
Founded: 2017
Company Stage: Growth-Stage Company
Headquarters
Berlin, Germany
Geographic Presence
Plan A operates from offices in Berlin, Paris and London, serving corporate clients primarily across Europe, including Germany, France and the United Kingdom. Its client base extends to multinational organisations headquartered outside Europe that require EU-aligned carbon accounting and CSRD-ready reporting, reflecting an operational footprint oriented toward companies with European regulatory exposure or European operations.
Solution Type
Software Platform
Sustainability Outcomes
Business Transformation, Carbon Reduction, Climate Resilience, Energy Efficiency
Industries Served
Automotive & Electric Mobility, Financial Services & Banking, Hospitality & Tourism, IT & Digital Infrastructure, Textiles & Apparel
Certifications: B Corp
Last Reviewed: September 22, 2026

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