Fasal | Smart Irrigation & Fertigation Automation Systems

Agriculture

Sustainable Development Goals

SDG 12 – Responsible Consumption and Production, SDG 2 – Zero Hunger, SDG 4 – Quality Education, SDG 6 – Clean Water and Sanitation

Company Overview

Fasal is a Bengaluru-based agritech company, registered as Wolkus Technology Solutions Private Limited, that builds farm IoT hardware and crop-intelligence software for horticulture and plantation crops. It was founded in 2018 by Shailendra Tiwari and Ananda Verma.

The company began with soil moisture sensing and crop models that deliver crop-stage-specific advice to farmers on their mobile phones. Its platform has moved through successive versions since then, reaching Fasal 5.0 in 2024 and adding an automation line in 2025. FasalOne, a farm IoT platform designed to work across crops, geographies and farm sizes, was launched in April 2025.

Fasal’s technology reaches farms in two ways. Individual growers buy and operate the systems directly, while state agencies, agribusinesses and institutional programmes deploy them across farmer networks. One such programme is the Sugarcane Productivity Improvement Programme led by ADT Baramati, where Fasal implemented its IoT and crop-intelligence systems across 5,000 farms in the first phase. The company reports working with more than 12,000 farmers and 100 enterprises across India and Southeast Asia.

In March 2025, Fasal sold its fresh produce distribution business to Innoterra, a Swiss-Indian food and technology platform. The company stated that the transition allows it to concentrate on precision agriculture, with a focus on advancing its technologies and expanding farmer support.

Why These SDGs Matter

SDG 2 (Zero Hunger) applies because the company's sensors, crop models and advisories are aimed at raising yield and crop quality on horticulture and plantation farms, which supports more productive and stable food production.

SDG 6 (Clean Water and Sanitation) applies through the core function of the products. Soil-moisture-based scheduling and automated valve control are designed to apply irrigation only when crops need it, which targets water-use efficiency in agriculture.

SDG 12 (Responsible Consumption and Production) applies because fertigation automation and pest and disease prediction are intended to match fertilizer and pesticide use to crop requirements. Precision dosing and forecast-based spraying address input efficiency at the farm level, so inputs are applied when and where the crop needs them.

Products & Services
  • FasalJet irrigation automation system with mobile control
  • FasalJet Pro irrigation and fertigation automation system
  • Solar-operated wireless irrigation solenoid valves
  • Fertilizer and venturi injectors with acid dosing control
  • Weather station unit with disease and pest advisories
  • Soil moisture sensing units for irrigation scheduling
  • FasalOne farm IoT platform for multiple crops
  • Fasal mobile app with crop-stage-specific advisories
  • Installation, farmer training and after-sales technical support
Business Challenges Solved
  • Irrigation scheduled by habit rather than measured soil moisture
  • Manual operation of pumps and valves across dispersed plots
  • Imprecise timing and dosing of fertilizer through drip lines
  • Labour dependence and operator error in irrigation and fertigation
  • Calendar-based pesticide spraying without disease-risk forecasting
  • Interrupted irrigation schedules after power outages
  • Limited crop-stage-specific agronomic guidance for horticulture growers
  • Fragmented farm-level data for institution-led productivity programmes
Approach & Methodology

Fasal's approach combines field sensing, crop modelling and remote actuation in one cloud-connected system. In-field units measure soil moisture, soil temperature and local weather. The data feeds crop models that track growth stage and compute agronomic indicators such as growing degree days, vapour pressure deficit and crop evapotranspiration. The company states that these models cover more than 100 crops.

The outputs are crop-specific and stage-specific recommendations on irrigation timing, nutrition and spraying, along with disease and pest risk predictions. Advice is delivered through a mobile app in several Indian languages, so growers act on field-level data rather than fixed calendars.

The automation layer closes the loop between advice and action. FasalJet controllers operate pumps and solenoid valves, and FasalJet Pro adds fertilizer or venturi injectors and acid dosing for fertigation. Solar-operated wireless valves allow decentralised valve locations to be controlled without changes to existing drip lines. Users can start, stop, schedule and monitor operations remotely, and the system sends a power-failure alert and resumes interrupted schedules when power returns.

Hardware is described as patented, and the delivery model includes professional installation, farmer training, a one-year warranty and doorstep service by trained engineers.

Market Position

Fasal operates in the precision agriculture and farm automation segment, with a focus on drip-irrigated horticulture, plantation crops and protected cultivation. Its customers include individual growers, agribusinesses, state horticulture departments and institution-led productivity programmes.

Trade press has reported corporate customers including Reliance, Mahindra and ITC, and has listed CropIn, Gramophone, DeHaat and Vegrow among agritech peers in India.

Its positioning rests on offering sensing, crop intelligence and on-farm automation hardware from a single provider, which links agronomic recommendations to valve and injector control. Following the 2025 divestment of its produce distribution business, the company has stated a focus on precision agriculture technologies.

Procurement Considerations
  • Confirm compatibility with the existing drip layout, pumps, filtration and power supply
  • Check that crop models cover the specific crop, variety and growth stages
  • Review installation scope, farmer training and the service footprint in the target state
  • Verify warranty terms, sensor calibration intervals and spare-part availability
  • Assess connectivity needs for sensors and valves in remote plots
  • Request project-level water, input and yield data with its measurement method
  • Compare lifecycle cost, including subscription, device and maintenance, against expected savings
  • Clarify data ownership and sharing terms for institution-led programmes
Funding, Recognition & Ecosystem
  • Series A of about ₹100 crore (US$12 million) in late 2023, led by TDK Ventures and British International Investment, with ITI Growth Opportunities Fund, Navam Capital and Aureolis Ventures participating
  • Existing investors in the Series A: 3one4 Capital, Omnivore, Wavemaker Partners, Genting Ventures and The Yield Lab Asia-Pacific
  • Pre-Series A round of US$4 million in 2021, led by 3one4 Capital
  • First institutional round of US$1.6 million in 2019, led by Omnivore and Wavemaker Partners
  • Sale of the fresh produce distribution business to Innoterra, announced March 2025
  • Implementation partner of the ADT Baramati Sugarcane Productivity Improvement Programme (phase I)
  • Company-reported awards: National Startup Award 2022, India Design Mark 2021, Rural Marketing Awards India 2023 (Best Use of Social Media), Forbes Asia 100 to Watch
Natnavi Analysis

Fasal addresses a practical constraint in Indian horticulture: irrigation and fertigation are still scheduled largely by habit, while water, fertilizer and labour costs keep rising. By linking field sensing to automated valves and injectors, the company positions itself at the point where agronomic data becomes an operational action.

The business has changed shape in recent years. Fasal moved from a sensing and advisory platform that also traded produce to a focused technology provider after selling its distribution arm in 2025. Backing from British International Investment and TDK Ventures, together with institution-led deployments such as the ADT Baramati programme, indicates demand from both private and public buyers.

The sustainability contribution is concentrated in water and input efficiency. The reported savings figures are company-stated and have differed between publications, so procurement teams and researchers should seek project-level evidence and methodology before relying on aggregate numbers.

The company's range is strongest for drip-irrigated high-value crops. Buyers with different irrigation systems or crop profiles should confirm compatibility early. NatNavi views Fasal as a relevant supplier for agribusinesses and government programmes seeking measurable resource efficiency at farm level.

Sources & References
Website
Founded: 2018
Company Stage: Startup
Headquarters
Bengaluru, Karnataka, India
Geographic Presence
Fasal serves horticulture and plantation farms across India, with deployments reported in states including Maharashtra and Karnataka. Company statements describe a customer base across India and Southeast Asia, and the Philippines, Indonesia, Malaysia and Thailand are named as markets adopting similar solutions for sugarcane, durian, banana and vegetables. Operations are headquartered in Bengaluru.
Solution Type
Equipment Supplier, Software Platform, Technology Provider
Sustainability Outcomes
Resource Efficiency, Sustainable Agriculture, Water Conservation
Industries Served
Agriculture & Food, Government & Public Sector
Last Reviewed: October 10, 2026

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